You're building something that helps women get the care they deserve.

Putting the right foundations in place means she'll find you.

Book a free discovery call See how I work

I've seen where you are

I've spent over a decade working directly with and for founders - across startups and scaleups. I know the pressures, the decisions and the moments where things start to pull apart.

I'm creative and commercial in the same breath. I don't just help you work out what to say - I help you work out what you're actually trying to achieve, then build everything around that.

This combination of inside experience, creative thinking and commercial focus is what I bring to every founder I work with.

Most founders can feel this moment

You're about to fundraise, launch a new product, or take the business in a new direction.

You've reached a critical inflection point and it's time to get clear on what you're building toward, how you're presenting yourself, and what needs to be in place to move forward successfully.

This moment, before your next stage of growth, is the most important one to get right.

How I work

Guesswork to Growth

Three months to work through your situation, your positioning and your plan together. Not rushed into a single sitting: built as we go, with room to test it against your real business before you're on your own with it.

01 Situation. Who you're really for and what's actually getting in the way.

02 Positioning. Your story and voice, built together so you can defend it in a room.
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03 The plan. Where your time and energy go next, and putting it into practice.

Find out more
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In Your Corner

You're clear on who you are, who you're for, and you have a clear, strategic marketing plan.

Keep working with me on a monthly retainer for any questions, challenges, pivots, you name it.

Whatever it is, I'll always be in your corner.

Get in touch for more info and pricing

Smiling woman with long brown hair wearing a black turtleneck against a pale yellow background.

What my clients say

"You have simply hit the nail on the head. You have taken something that could so easily have stayed complicated and got it down to messaging and positioning that is clear, beautifully written and genuinely actionable. "

Verity, Founder @ Hysteron